Thursday, November 6, 2014


Continuing into November with “Awareness” the facial hair growth happening around us isn't just a coincidence! This 'rugged' look reminds us of Men’s Health issues in which male breastcancer should be added to the list! During November each year, “Movember” is responsible for the emergent mustache,  beard, etc. on thousands of men’s faces in the US and around the world to bring awareness and funds for men’s health issues. Most of the funding is for the promotion and awareness of Prostate and Testicular Cancers as well as men’s mental health however this is another way we can help spread the awareness for Male Breast Cancer!

Since its humble beginnings in Melbourne, Australia, Movember has grown to become a truly global movement inspiring more than 1.9 Million “Mo Bros and Mo Sistas” to participate with formal campaigns in Australia, New Zealand, the US, Canada, the UK, South Africa, Ireland, Finland, the Netherlands, Spain, Denmark, Norway, Belgium and the Czech Republic. No matter the country or city, Movember will continue to work to change established habits and attitudes men have about their health, to educate men about the health risks they face, and to act on that knowledge, thereby increasing the chances of early detection, diagnosis and effective treatment.

Movember works to change and improve the habits and attitudes men have about their health in addition to educating them about their health risk; education like the recent findings related to the benefits of
 men taking a multi vitamin daily being diagnosed with 8% fewer cancers.   Without education, we cannot act on the knowledge and especially regarding Male Breast Cancer as most men are not aware they can be diagnosed with this disease, unlike Prostate and Testicular cancers.

In 2008 Harvey was diagnosed with Male Breast Cancer!
Male Breast Cancer Does Exist!  “I’m living Proof, which is better than being dying proof!”
About 13 years earlier his sister Vicki and our mother Libby were diagnosed with Breast Cancer first. After 3 breast cancer diagnosis along with genetic testing, although Harvey knew he could be at a higher risk for some of the ‘male’ cancers, he didn’t take breast cancer seriously. “I’m a guy; I don’t have to worry about that!” In 2009 Harvey was diagnosed with breast cancer.
·         This year it is projected that over 2,240 new cases of male breast cancer will be diagnosed and over 400 men will die from the disease.
·         50% of the worlds BRCA (breast cancersusceptibility gene) carriers are male and there is an increased risk from 1% closer to 6% of a diagnosis as a male if a carrier of the BRCA gene
·         Percentage fatality rate is often higher for men diagnosed with breast cancer as usually no one is checking, men don’t notice the symptoms, men are not aware they can be diagnosed with breast cancer and are not screened on a regular basis with the current insurance regulations
·         Breast Cancer doesn’t just affect sisters and daughter’s, breast cancer affects sons and brothers
·         Male breast cancer treatment consist of mastectomy due to limited amount of tissue and often followed with some or all; radiation therapy, chemo therapy and hormone therapy

So take that clean shaven face, or semi started facial hair and now’s your chance (excuse) to try out that mustache for a great cause!  When asked why you are “changing your look”, you can explain your cause for education, awareness and survivorship. In 2011, over 854,000 Mo Bros and Mo Sistas around the world got on board, raising $126.3 million USD.  In addition to educating others, they can also make a donation in honor of your month long growth to either Movember or directly to HIS Breast Cancer Awareness. For HIS donation information visit us on line at, 

This month, show your face for the cause and all men's health issues.

Modah Ani- I Am Thankful

Vicki Singer Wolf, Co-Founder, Editor

Thursday, October 16, 2014


It's the Fall season with all the those beautiful colors! Let’s make great use of all those pumpkins!
What a wonderful time of year it is- Fall! With Halloween in the air and Thanksgiving on the way we are surrounded by pumpkins everywhere! From carved pumpkins that are scary, funny, pretty, painted pink and blue or relay messages we love seeing them all!

In addition to the emotional side –going to the pumpkin patch, the fun of carving or the family working on it together that pumpkins offer, it’s most important to note pumpkin is healthy for you too! Pumpkin as an anti-cancer food is often forgotten about most of the rest of the year.  So what makes pumpkin help fight breast cancer?

First, pumpkin seeds contains Phytoestrogens; a plant compound that acts like the human estrogen. These can help prevent breast cancer by binding to estrogen receptors to assist by inhibiting the estrogen effects according to a study.  Many breast cancers are caused by and feed from estrogen, even male breast cancer.

The Beta-carotene content of pumpkin is converted in the body into Vitamin A which is another form of Antioxidant. These antioxidants help to protect the body against free radicals which can cause cancer. One cup of pumpkin can                                                                     deliver 17mg of beta carotene, making it one of the highest                                                                     sources.

Fiber has been shown to be a necessary component for lowering the risk of developing breast cancer when comparing those who consume the most to those who ate the least. Pumpkin is considered a good source of fiber.

Pumpkin is also considered to be low calorie. There are several studies out that do support a lower calorie diet with a lower incidence of breast cancer.  Most of us know already that obesity plays on a large concern of overall good health. It’s important to not “feed” the cancer cells, which is why a diet higher in vegetables, fruits and low glycemic foods are so important. “Contrary to normal cells, most malignant cells depend on steady glucose availability in the blood for their energy.” “Cancer cells thrive on glucose and starve on fats and ketones, which are food-derived energy units that are plentiful in low-carbohydrate diets.”

Whatever your recipe of choice is, fresh pumpkin can have enormous benefits! So if you choose to make your grandmother’s famous pie, add it to your smoothie (yummy!), or puree it and freeze it for a host of different recipes, pumpkins are more than just fun, they’re scary good for you too

Modah Ani- I Am Thankful

Vicki Singer Wolf, Co-Founder, Editor

Monday, October 13, 2014


Let's Talk About #Inequality

Some of us are old enough to remember when the Women’s Liberation Movement took place
back in the 1970’s. It was an amazing time in our history and every comment, commercial and
article seemed to be about women’s #inequality.

Yes, the right for women to vote, smoke and work came so many years earlier, but the true
revolution happened in the 70’s and no one who lived through it could get away from it or forget about it.

But now, in 2014, about 26,000 men in the United States are living with and experiencing a
totally different type of “equality”! Another 2400+ will unfortunately join them in this same  fight. The fight of being A Man living with a Women’s Disease... BREAST CANCER!

The month of October for the past 8 years or so has grown into a totally PINK month. The
entire United States seems to turn a shade of PINK as every company, organization (Like the
NFL), every city and state jump on the Breast Cancer Awareness bandwagon. Some are truly
dedicated to the cause while others are just “using” this dreaded disease to increase sales
of their products, for positive public relations and to have their company or organization be
viewed as “caring”. There as so many varieties of “PINK” one has to wonder if any other colors really exist in October? Talk about “Inequality”! WHERE IS THE BLUE?

In 2014 and again in 2015 about 2450 MEN (that’s right I said MEN), will be diagnosed with
Male Breast Cancer! Every year about 450 MEN will DIE from Breast Cancer. And no one seems to care!

This Sunday morning in my local Sunday paper in Rochester, New York I found a 24 page
Insert all about Breast Cancer and the “MYTH’S” about Breast Cancer. 24 comprehensive
pages covering every aspect of this dreaded disease. Except, NOT ONE SINGLE WORD, LINE,
PARAGRAPH, let alone story had to do with MEN being diagnosed with Breast Cancer or MEN
How can this be comprehensive when not a word is mentioned about the guys living with the
disease or unfortunately dying from it? #INEQUALITY? Definitely!

The true facts are that about 1 percent of all breast cancers are diagnosed in men, but that
the percentage of men who will die from it is about 4-5 times more likely than their female counterparts. Blue vs. Pink?

I have been living in this PINK world for the past 6 years as I was diagnosed with Male Breast 
Cancer in 2008. Yes, it was a shock to me, a man, to be diagnosed, but what I quickly found out
was that I was not alone. What I also found out was that no one seemed to care!
All of these great resources and awareness movements were totally about women.

I vowed that once I beat this (Expletive) Disease, I would change the plight of all men dealing
with it and find a way to warn those men who are at a higher risk for contracting it. My sister
Vicki (who is a three time Breast Cancer Survivor) and I went to work and formed one of the
first organizations to equal the playing floor, if only just a little.

HIS BREAST CANCER AWARENESS FOUNDATION, Inc. was formed. Our logo is a half Blue, half Pink ribbon to show that, Yes, Men Too Can Get Breast Cancer.
We assist with post diagnosis and post-surgery information. We help with prevention and
making men aware of all of the warning signs. We teach lifestyle changes and mostly we are
there for all the men living in a world of PINK and the stigmas that go along with being BLUE in such a PINK world! I have even written a book, Sir, You Have Breast Cancer! so other men can learn and not feel so alone.

This October, please take a minute to understand that you, your father, your brother or your
son can also be diagnosed with breast cancer. For those men who are carrying a BRCA1 or
BRCA2 genetic mutation, take a minute to understand that you may pass along a much greater
risk to, not only your daughter, but to your sons as well.

And finally, take a minute to think about this PINK October we live in and understand that there is also a little bit of BLUE in it!

Breast cancer doesn't care what sex you are. It’s trying to kill both men and women EQUALLY!

Let’s get the media and world we live in to understand and treat both Men and Women Equally
while dealing with Breast Cancer! This year remeber  #BAD2014 #Blogaction14, #Inequality, #Oct16  It's a Pink and Blue disease!

Tuesday, September 23, 2014


Here it comes! Are you ready for the world to turn PINK for breast cancer awareness? Let’s face it, if you’re a man, you probably tune all this “pink stuff” right out! But what if the pink ribbon had a little BLUE in it? Then would you notice it? Do men even know they have breast tissue? And if you are interested, how many of you really do anything with this awareness?

Ask yourself these questions and see how educated you really are?
(For your sake we hope you get 100% correct)
The below questions should be answered by both men and women;

o   Do you know or talk about a family history of ALL cancers for both genders?
o   Do you know that men can be diagnosed with breast cancer?
o   Do you (men and women) perform a self breast exam once a month?
o   Have you changed or improved your diet or nutritional intake to increase prevention?
o   Do you fit in at least 3-5 hours of exercise a week?
o   How much alcohol is “ok” to consume if you’re concerned about breast cancer?
o   Has anyone in your family (men and women) been tested for the BRCA (breast cancer susceptibility gene) mutation?
o   If you have family members (with or without a gene mutation) with Prostate, Ovarian, Melanoma, Pancreatic and other cancers does this increase your risk of Breast Cancer?
o   Does your family doctor, gynecologist or urologist talk to you about your risks due to a family history of cancer(s)?
o   Does your doctor perform a routine breast exam if you’re a man? If not, who is checking you for this if you do have a family history of cancers?
o   Can a man have a mammogram?
o   Do men have breast?

Most of us know the stats on breast cancer in women (1 in 8 women will be diagnosed) but did you know that over 2,200 new cases of male breast cancer is expected and almost 500 will likely die from the disease?  Most often men are diagnosed too late because no one is checking, or even knows they should check!

This month of "Pink-tober", we need to stretch the boundaries of breast cancer awareness to include men and really help educate. Let’s add some blue to the pink and help men learn they too can be affected by this disease in a "BLINK" Men need to know they do have breast and what their risk factors are. Women need to be informed not just for themselves, their sisters or daughters but for their husbands, brothers and sons. Showing support for our pink and blue ribbon tells everyone that this is not just a pink disease and is the first step to breaking down the stigma’s that go along with it. Let’s show what awareness is really all about and educate all genders.

And just think how much more “business” can be had by expanding the pink and blue for women and men! Unfortunately this is a strong driving force to what is behind the awareness campaign by many companies. Even the NFL uses the pink awareness to attract (and grow) the female audience. We want to help them to really educate their audience, their already in demand male audience! This would be what awareness is truly about and will make a difference in saving lives! Something the NFL and Roger Goodell could tout as doing the right thing about now…

For more information on Male Breast Cancer or to donate, visit HIS Breast Cancer Awareness (a fully accredited 501c3 nonprofit organization); 

Modah Ani- I Am Thankful
Editor; Vicki Singer Wolf, Co-founder

Saturday, June 14, 2014

Giving the Perfect Father's Day Gift

On Father’s Day you’re probably thinking about the family of men in your life. In addition to your father or father in law or husband, you probably send wishes to sons, brothers, uncles, friends and neighbors. This Father’s Day would be a great opportunity to help make them all aware that breast cancer is not just a woman’s disease.

How many men are diagnosed with male breast cancer? The percentage is small, but is even a small number not important enough? Because it is few, does this mean we should ignore the possibility? For a large percentage of the men diagnosed, it is often more fatal since no one is looking, it is found much later and more progressed. The first step for HIS Breast Cancer is to bring awareness, especially if there is a possibility of a genetic mutation in the family. We talk about different diseases and tragedies all the time with our families, so why not discuss Male Breast Cancer? There may be conversations about a mother, sister or aunt who have had or passed from a cancer diagnosis and have tested positive for the BRCA genetic mutation. Do you know that 50% of the brca carriers are male? and are at risk of developing breast, early on-set prostate and other cancers? Although it may not appear as such due to its low numbers for men, it’s still equally as difficult when a female has to verbalize they have breast cancer. No matter how you look at it-it’s a life threatening disease and male or female, once diagnosed with breast or any cancer, your life is never the same.

Do the men in your life conduct self-breast exams? Probably not! So who’s checking? This most likely doesn’t take place at their annual physical examination, no one is suggesting a yearly mammogram, and when was the last time they were given an instruction sheet on how to check them-self? It's important to discuss your family history with your general physician and you can 'ask' them to complete an examination yearly. HIS Breast Cancer Awareness is working to make these changes for earlier detection. 

Looking for the right gift? You might just save a life! So start with a simple gift this Father’s Day. Print the self-breast exam instructions below, laminate on your favorite paper, frame it, or present it with that perfect tie inside the box. At HIS Breast Cancer Awareness you can also shop for Male Breast Cancer Awareness t-shirts, wristbands, lapel pins or send a donation card or make a donation in honor of those special men in your life. 

Make Father’s Day the perfect reminder time for all men to take a minute out of their day, right after breakfast in bed, to examine their breast (yes men do have breast). Or provide encouragement for them to have hereditary genetic testing completed. It just may be the best Father's Day gift they'll ever receive because it shows how much you really care. For more information, provide the men in your life with the link to get started, learn more and be educated. Knowledge is a gift.....

Dad-Thinking of you and missing you always but especially on Father's Day. Always loved dancing with you and need some of your "big money" for your new great grandchild on the way <3
Love and miss you xoxo

Modah Ani- I am Thankful 
Editor; Vicki Wolf, Co-Founder

Step 1: Begin by standing in front of a mirror with your arms on your hips to tighten your chest muscles and inspect yourself.  Watch for any changes such as dimpling, swelling and areas around the nipple. Raise your arms above your head and continue to examine your breast and arm pit areas.
Step 2: Move around the breast in a circular motion with the fingertips.  You can perform this in either an up and down method, a circular or a wedge pattern, but try to be consistent using the same method each time. In addition, check the nipple area for any discharge. Complete on both breast.
Step 3: In addition to standing, you can also examine your breast lying down. To do so, place a pillow under your right shoulder and bend your right arm over your head.  Then with your fingertips on your left hand, begin checking by pressing all areas of the breast and armpit.  Once completed on the right, move the pillow to under your left shoulder and repeat the same process.
offering insight and education on male breast cancer

                                                              PRINT AND SHARE 

Monday, May 12, 2014

HIS Breast Cancer Awareness Charity Golf Event - Mendon Golf Club

      HIS Breast Cancer Awareness 1st Charity Golf Event

 HIS Breast Cancer Awareness will hold our 1st Charity Golf Event to help raise funds for Education and Awareness of Male Breast Cancer. On June 9, 2014 at Mendon Golf Club located in the Rochester, NY area a full day of fun is planned with Lunch, Driving Range, Practice Facilities, Cart, Golf Scramble, Cocktails and Great Prizes!

Just imagine hearing those words! We know you receive a great deal information with awareness for breast cancer however this may be of interest to you in a more direct way.  We are all aware of the percentages and risk of breast cancer but are you aware that MEN can also receive a diagnosis of Breast Cancer?

In 2008 Harvey was diagnosed with Male Breast Cancer!
Male Breast Cancer Does Exist!  “I’m living Proof, which is better than being dying proof!”
About 13 years earlier his sister Vicki and our mother Libby were diagnosed with Breast Cancer first. Both Harvey and Vicki are carriers of the BRCA2 genetic mutation.
HIS BREAST CANCER AWARENESS was formed in 2010 as a fully credited nonprofit 501(c) (3) organization to bring education, awareness, prevention and lifestyle assistance to anyone dealing with Male Breast Cancer or having a family member with a history of Breast Cancer.  Men have a much higher percentage fatality rate because they don’t think they can get Breast Cancer, do not notice the symptoms, receive routine breast checks where a family history is prevalent and cannot be screened on a regular basis with the current insurance regulations.  The American Cancer Society says there will be over 2,240 new cases of male breast cancer in 2014 and approximately 410 men will die from the disease. Although the numbers are smaller, men will die from breast cancer!
HIS Breast Cancer Awareness is here to assist and inform. On Monday June 9th, we’re here to help make this happen even better with a day of fun, games, prizes and friends. Hope you’ll come out and join us! Or, support our efforts through hole sponsorship or donations.

DATE: Monday June 9th, 2014. 12:00 Noon Lunch/ 1 PM SHOTGUN START
226 Mendon Ionia Road
Mendon, NY 14506

Cost;  $120.00 per Player / $420.00 for Foursome
Hole Sponsors available; $250.00 (1Hole & 1 Player) or $500.00 (2Holes & 2 Players)
RSVP by May 31, 2014 or email for more information: Harvey Singer/ Co- Founder: HIS Breast Cancer Awareness: 

Changes need to be made, but it all begins with awareness and education!  We need to add some blue to the pink ribbon and we hope with your efforts and support, together we can make the changes needed to save lives. See you on the course! 

Modah Ani- I Am Thankful

Editor; Vicki Singer Wolf, Co-Founder
HIS Breast Cancer Awareness

Saturday, May 10, 2014

Your Mother's Day Genes

Happy Mother's Day

Happy and Healthy Mother's Day! Where would any of us be without our mother?!!
On this day, we especially thank them for all they have done from bringing us into this world,
to teaching, guiding, and giving us unconditional love. Of course, they also  pass on their genes!

This Mother's Day will be my 19th year since my first diagnosis and I began participating (running or walking) in the Komen Race for the Cure 5k that is held every Mother's Day in Philadelphia. With my 3 sons and husband by my side, my family has always been so supportive of this morning 'for me'. Little did they (we) realize back then, this race would also play a role for them directly with the possibility they too as a male, could be diagnosed with breast cancer.

While enjoying your time with your mother (and father) this Sunday, make it a point to ask some questions about your family medical history. Whether you're male or female, it's important to know if family members have been diagnosed with breast, ovarian, prostate, pancreatic, melanoma or other cancers. Educate all family members that cancer knows no gender and yes, men can be diagnosed with breast cancer. If you learn of these cancers linked to one side of your family, consider having genetic testing. The BRCA genetic mutation often stems from Eastern Europe and is prevalent in the Ashkenazi Jewish decent. Today the BRCA gene mutation is found all over the world in women and men.

I began running in this event 19 years ago because it touched me, my mother and my maternal aunt. It wasn't until my 3rd diagnosis did I discover that I am a BRCA2 carrier of the mutation. Fortunately sharing my information with my brothers, probably saved my brother Harvey's life. After noticing shooting pain in his breast area, he did not hesitate to see his doctor only to be diagnosed with male breast cancer. As well, our sons are educated, aware and proactive and we assist with helping others to learn more from our nonprofit organization we began called HIS Breast Cancer Awareness. We are also looking forward to being a part of an important documentary, Pink&Blue. This past April, Harvey, my mother and I have had our breast screenings and thankfully we are all clean!

This Mother's Day, I continue to walk for myself, my brother, our mother (89 years old), our aunt (98 years old) and other loved ones along side of my beautiful (inside and out) school girlfriends as well "with" our amazing Lori. Lori and I will walk the steps together this year as survivors and join her team of Iron Butterflies.

We are all very blessed to be survivors, to be healthy today and most importantly, enjoying this Mother's Day. We all know far too many who have not been as fortunate and we walk 'for' them with heavy hearts. If you would like to make a donation in someone's honor or memory, please visit our web site here;

My family is growing as I now have 2 daughters (in law) with my first grandchild on the way! And I will get to spend this weekend with all of them, the perfect gift! 

Wishing you all a very Happy and most importantly, Healthy Mother's Day.
Give and Get The Gift of Education.

Modah Ani- I Am Thankful

Editor; Vicki Singer Wolf

Co-founder; HIS Breast Cancer Awareness

Thursday, February 13, 2014

Can radiation therapy have an effect on your heart?

As with any medications and medical treatments, adverse effects are often involved.  According to a recent study, breast cancer patients who have undergone radiation therapy have a slightly higher risk of developing ischemic heart disease.  Of course, the researchers from Oxford University, England, The Karolinska Institute, Sweden and Copenhagen University Hospital, Denmark, involved 2,200 female patients between 1958 and 2001 but did not include any men. 

Ischemic heart disease is characterized when there is restriction in the blood supply to tissue of the heart muscle.  Of the general population, ischemia is more common among men, people with close relatives with ischemic heart disease, individuals with high cholesterol levels, regular smokers, diabetes, and/or hypertension (high blood pressure).  The risk of developing ischemic heart disease is higher with receiving radiation therapy when these other health factors exist.

The researchers used data from radiotherapy charts and medical records to approximate the mean radiation dosage to the heart.  In addition, they examined data of each woman’s heart disease risk factors as well as their medical histories. 

The team found a clear association between the radiation dose and ischemic heart disease later in life, although they feel that it is still small.  If you received or need to receive radiation therapy and your risks include angina, chronic obstructive lung disorder, diabetes, obesity, smoker or other heart disease, speak with your doctor to see how you can support or make changes to your overall health.

The researchers agree the risk peaked during the first ten years after therapy and then dropped but did still remain higher than normal for at least twenty years.  This information does not mean that every breast cancer patient has a higher risk of heart disease.   A 50-year-old patient who received a 3 Gy heart dose during radiotherapy has a 2.4% chance of dying from ischemic heart disease before she is 80, compared to 1.9% among breast cancer patients of the same age who had no radiation.

This study will hopefully help doctors determine the best ways to treat breast cancer patients for radiation therapy.  The International Journal of Radiation Oncology/Biology/Physics in May of 2007 published a study finding that older breast cancer patients with early stage disease who underwent radiation therapy had no increased risk of a heart attack. 

As in any treatment, it’s important to determine if the risk outweigh the benefits. Hopefully this information will assist all genders.

Happy Valentine’s Day! If you love someone, you’ll check their breast (yes men do have breast) or remind them to do a self-breast exam (see our brochure on the web site for details on how to perform a self breast examination)

Modah Ani- I Am Thankful

Editor; Vicki Singer Wolf, Co-founder