Wednesday, September 30, 2015


This is not your typical fall!
The temperatures are dropping and the humidity is less, it’s so nice to welcome the fall season.  As summer has officially ended, we are now preparing for the changing of the colors of the leaves, the flowers, yummy apples and all those pumpkins waiting to be carved. 

But October represents more than just the fall season as we are surrounded by ribbons of pink to represent breast cancer awareness month. STOP, WAIT, LOOK! What’s that? It’s Pink and Blue?! Do you know that Breast cancer is not just a women’s disease? If we’re going to talk about awareness, then it’s time we really understand there is more to this month than making sure women are checking themselves, going for mammograms and talking with their mother’s about their genetic history.

Sir, You Have Breast Cancer! Imagine hearing those words…
Breast cancer in men is where it was for women so many decades ago, no one uttered these words in public, no one is checking, treatments for it are not understood and most don’t even know that men can be diagnosed with this disease!

So where do we begin? Where breast cancer in women is moving from awareness to the cure, breast cancer in men is just starting it’s focus to educate. For men, knowing they can be diagnosed with this disease and their risk factors including genes what may help to actually save their life.
Several questions men should ask are:
  • Do you have a family history of breast (male or female), ovarian, prostate or other cancers?
  • Has someone in your family been diagnosed with one of these cancers at an early age?
  • Has anyone in your family had genetic testing completed and discussed these results with you?
  • As a man, does your doctor perform a breast exam during your yearly physical? Especially if you have a family history of cancer.

It’s time for women to help the men in their life, for doctors to help educate and check their male patients, for the NFL to add some blue to the pink, for our communities involved in raising awareness and dollars help by including men and its time for men to stand up and speak about breastcancer for themselves, not just for the women in their life.

HIS Breast Cancer Awareness is a non profit organization that was created by a brother and sister who are both survivors to assist with all of this. Most men are diagnosed when their breast cancer has progressed because no one is checking and so often more fatal than for women. Working hard everyday, we are doing all we can to help educate by working with many organizations such as Abramson Cancer- Basser Research Center, Boston CollegeBreast Cancer Study, FORCE, Moffitt Cancer Center and many others to help expand knowledge and strive for earlier detection. The updated website provides important information and the tools needed to assist with prevention, diagnosis, treatment and support. From a “How to Perform a Self Breast Exam” as a man, to videos to watch and links to click there’s a great deal of information available including the book written by co-founder and male breast cancer (and prostate) survivor along with awareness products found on the SHOP page.

Pink & Blue, a documentary to help educate the world is now completed and HIS Breast Cancer Awareness is proud to be a part of this amazing work by the acclaimed Director Alan Blassberg and his team. Pink&Blue will help make the changes that are needed thru their large audience on screen. View the trailer on our web site and visit their website for information on where to see this documentary in your area.

So this month when you see “all those ads and promotions” for breast cancer in women, and the pink ribbons, remind your community, your favorite store and especially your family, that breast cancer is not just pink, it’s ‘pink and blue’!

Visit HIS Breast Cancer Awareness for more information on Male Breast Cancer and show your support for an organization that is working hard to make a difference and save lives with education and early detection.

Modah Ani- I Am Thankful

Best of Health,

Editor: Vicki Singer Wolf, Co-founder

Saturday, February 14, 2015

The Lovely Patient

The Real Facts of Male Breast Cancer

Breast Cancer is the second leading cause of death of women in the United States. However, breast cancer can occur in men, as well. According to recent statistics from the Center for Disease Control, 222,000 women and 2,100 men in the United States were diagnosed with breast cancer this year.  41,000 women and 450 men in the United States died from breast cancer in 2014.  Many popular cancer-related websites, have limited to zero findings about “Male” breast cancer and treatments.  Most of the sites appeal to, inform, and are directed towards women. Very few websites acknowledge the fact that male breast cancer even exists. The lack of commercials, blogs, and survival stories has proven that people do not fully understand what male breast cancer is about. The first step is to bring further public awareness to this issue.  Men who suffer from this disease deserve to have the proper internet information, just as women do.

To bring more attention to this particular affliction, World Wide Motion Pictures Corporation is presenting the feature film, The Lovely Patient, which highlights Frank Hartsfeld, a man battling breast cancer, while he is also desperately searching for a way to attend his daughter’s wedding. This poignant story helps bring awareness to this often overlooked, severe medical condition.
For more information about the movie, visit The Lovely Patient is distributed by World Wide Motion Pictures Corporation, coming February 17th on DVD and VOD. Vimeo pre-sale is going on right now.

Wednesday, November 26, 2014

#GivingTuesday-Supporting Male Breast Cancer

There’s a day for Mother’s, Father’s, and your boss, a day for honoring our flag, our veterans and our freedom.  There is BlackFriday to go shopping, Cyber Monday to shop on line and so why not have a day for giving?  Welcome Giving Tuesday, the Tuesday that follows Thanksgiving!

There are so many ways that you can help HIS Breast Cancer Awareness with your donations so let us share some suggestions from  donations HIS BCA will receive when you shop on line, sending your holiday wishes, or just meeting your end of the year charitable tax deductions.

First, if you’re shopping on amazon this holiday or all year long, first go to smile.amzon and choose from the list or search to select HIS Breast Cancer Awareness as your charity of choice or click directly on this link; Every time you shop with, amazon will make a donation to us- it’s that easy! You shop, save and HIS BCA is rewarded.

If you’re out of ideas on what to get or even IF you should be buying someone a present, a donation card with your wishes makes the perfect and most thoughtful gift. You can order one that we’ll mail for you or purchase a pack of 10 cards. In addition to the holidays, you can keep them on hand all year long to honor a birthday, send get well wishes, or offer a note of congratulations. You make the acknowledgement, and the receiver appreciates your kindness and learns that male breast cancer does exist; you might just even save a life with awareness! To order one or purchase a pack, visit the SHOP page on the web site here; 

If you like to wait to the end of the year to choose your charities and make your donations then please consider a donation to HIS Breast Cancer Awareness.  Your donations assist with offering insight, education and awareness of Male Breast Cancer and can be made directly on the web  through with paypal or you’re welcome to mail us a check.

Another great place to make a donation this year is a documentary in the makings that we are involved with. Please visit the web site here and support the documentary Pink And Blue.  They need your help to make this happen! View more details here;

It is projected that over 2,240 new cases of male breast cancer will be diagnosed and over 400 men will die from the disease.  The percentage fatality rate is often higher for men diagnosed with breast cancer as usually no one is checking and men don’t notice the symptoms as they are not even aware they can be diagnosed with breast cancer.  Men also do not have the options women may with breast conserving surgery/treatment and so mastectomy is most often performed due to the limited amount of tissue.  Just imagine hearing the words as a man, or a woman about her father, husband, son or any loved one; Sir, You Have Breast Cancer!  Breast cancer doesn’t just affect sisters and daughter’s, breast cancer affects sons and brothers. In addition with the current awareness of the BRCA gene mutation thanks to Angelina Jolie, it’s important to note that 50% of the worlds BRCA (breast cancer susceptibilitygene) carriers are male.
HIS Breast Cancer Awareness was formed in 2010 as a fully credited nonprofit 501©3 organization to bring education, awareness, prevention and lifestyle assistance to anyone dealing with Male Breast Cancer or having a family member with a history of Breast Cancer.  Vicki and Harvey (co-founders) are both Breast Cancer Survivors and carry the BRCA gene mutation.  Between them they have 5 sons, all who have a 50/50% to be BRCA positive which are also known factors in the cause of Prostate, Pancreatic, Melanoma and Ovarian as well as many other cancers.

We know that we have already saved men’s lives and with your support, we can reach so many more!
Please consider choosing HIS Breast Cancer as your charity to give and support this #GivingTuesday and through the holidays.

PinkandBlue; $10,000, SIR; $5,000, Prevention; $2500, Insight; $1000,
Lifestyle; $500, Education; $250, Awareness; $100,   MBC(other) $__

Thank you in advance for any donation in support of Male Breast Cancer Awareness!

Modah Ani- I am Thankful

Editor; Vicki Singer Wolf, Co-founder

Tuesday, November 25, 2014


Together we are making a difference with awareness and savings lives and we hope you all feel an overwhelming amount of gratitude. For all of you, we are very thankful.

Often we are on the receiving line of the “thank you”; contacted by men or family members who have found us, found an outlet to share and to know they are not alone with a breast cancer diagnosis. Today however we’d like to take some time to thank those who have helped us to spread awareness of Male Breast Cancer and save lives.
HIS Breast Cancer Awareness was Co-founded in 2009 by Harvey I. Singer and Vicki Singer Wolf because we learned the hard way there is not a great deal of information available on Male Breast Cancer.  When Harvey was diagnosed, the humiliation and stigmas that went along with his diagnosis made dealing with breast cancer as a man, even that much more challenging than the diagnosis alone.  As a three time breast cancer survivor myself, I could guide him, as his sister, I was there to support him, however being a male with breast cancer took a whole different level of support and that’s when we vowed to help others.

This year we are thankful for so many people and organizations that have assisted and supported HIS Breast Cancer Awareness, Harvey and myself.  Without them, this organization could not have accomplished all that it has and continues to do.  HIS BCA has been featured in many publications this year including TV, Radio, Internet sites, Newspapers, Print supplements and more and because of this, has helped educate so many.   A Special Thank You to;

Mendon Golf Club Rochester, NY
*All donations and contributions received in support of the Charity Golf Outing from many local businesses and friends.
Chef Works;
Alan Blassberg and staff of Pink&Blue Documentary
Championship  LLC- -
Jewish Federation of Southern New Jersey -
Lymphe Divas/LypheDude
Alan Bassman- Bassman, Laserow, Adelman  Weiss, P.C. -

We also want to thank those of you have been our guest writers, who have written of your experiences and shared them with our readers so others can gain knowledge from you. We welcome others to share their story or join our Forum for more conversations as these greatly assist so many. Along with the social media groups we want to thank our facebook and twitter followers who not only ‘like’ what they read but “share” it as well which expands our reach of information. 

Along with the many opportunities we have been presented with, we are very excited about the opportunity to be involved with the documentary on BRCA 1 & 2 mutation and how it contributes to breast cancer in both men and women. Pink & Blue is a documentary in the making that needs your support. Please visit the Kickstarter project to help fund this project and bring it to fruition.

Of course we could not have accomplished any of this without the support of our wonderful families and friends. Harvey has been married for 35 years to his amazing wife Donna and has two wonderful sons (my nephews) Matthew and Jameson.  I have also been married for 35 years to my husband Gary and have been blessed with 3 sons; Sean, Jeremy (and his wife Melissa). Samuel (his wife Melissa) and our grandson Jamie.  All of them are not only understanding of our health needs, but have all added to the development and growth of HIS BreastCancer Awareness in one way or another.  I especially want to thank my son Sam who is the creator of our informative web site and for all he does to help maintain it. 
Our mother Libby (now 89 years old) and our Aunt Ruth (now 99) both are breast cancer survivors and the foundation for our being.  We are very thankful for their continued good health, their great support (plus their baking!) and our biggest advocates!  

HIS BreastCancer Awareness relies on donation to help with education and awareness.  Before this year comes to a close, please consider making a donation or SHOP our page for awareness products or donation cards in honor, in memory of someone you care about or a great way to send your Happy Holiday wishes.  Click here to SHOP or donate;

In addition you can help support us when you shop with amazon. Just choose first, select HIS Breast Cancer Awareness as your charity to support and amazon will donate a percentage of your purchase. It’s that simple and a great means of support for us! Once you sign up, amazon will always  remind and direct you there first. Or you can click this link;
HIS Breast Cancer Awareness is a registered 501©3 organization and all donations are tax deductible to the extent provided by law.  HIS Breast Cancer Awareness acknowledges all donations by email or mail, with a tax receipt to the provided address.

We wish you a healthful and peaceful Thanksgiving.
Especially during this Thanksgiving holiday; Modah Ani – I/We are very thankful
Editor, Co-founder; Vicki Singer Wolf